He eventually began streaming H1Z1 in 2011 and then moved to playing PUBG. Visit Business Insider's homepage for more stories. With that type of company, YouTube could be the landing spot for Ninja, but it will ultimately come down to dollars, cents and opportunities. That's a fake Twitter. Access your favorite topics in a personalized feed while you're on the go. Regardless of the exact dollar figure, signing Blevins indicates a serious interest from Microsoft in game streaming. We dont know where Warren got these numbers from. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. Yet, despite Facebook doubling those amounts, both streamers refused the deals. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. Its quite a drop off considering Ninjas been absent from Twitch for almost a full year. He was already so big on Twitch that his move surprised a lot of people, something he recognized would happen and that he joked about in his Mixer announcement video. People are dumb. Thank you for signing up to Windows Central. With that said, Ninjas first Mixer stream has now concluded and it had more viewers than his Twitch average. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. Then, on June 22, Microsoft suddenly announced plans to close Mixer. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. You dont do longer contracts in esports longer than three years.. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. In the. For those who dont, Ninjas account is the most followed account on Amazons Twitch. In 2017 his skills at PUBG were so well-developed that he actually won the PUBG Gamescom Invitational Squads classification. Last but not least, he made a name for himself on Twitch and still maintains a fanbase to this day. Microsoft agreed to pay game streaming star Tyler "Ninja" Blevins between $20 million and $30 million per year to join its Mixer streaming platform and leave incumbent leader Twitch, according . Lol, maybe you should go back to school since you get triggered by a satire post, idiot. Nearly a year ago, Microsoft dished out professional athlete-type contracts to Tyler Ninja Blevins and former Counter-Strike pro, Michael Shroud Grzesiek in order to elevate the Mixer streaming platform. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. Heres how it works. He's also rather excited for the Starfield release date. One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. Cody Peterson is an avid reader and writer. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. But..why? And it largely started with a single departure.". Got a tip? A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. This will be a multi-year deal for Ninja, and it is likely that this is the largest deal a streamer has been offered for streaming exclusivity. It's just watching a jock play football games. A new report from CNN Business claims that game streamer Tyler. Use a non-work device to reach out. Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. I caught myself the other thinking "who would buy a gaming chair with an esport team's colors and logo?" Yup - actual reports are 6 - 8 million for 5 years + endorsement deals from everything xbox, PC, and all MS products. It seems like a no-brainer, considering hes already established a presence on Twitch. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. Pretty much. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. In reality, Microsoft is locking in an important influencer who can both increase the value of Mixer and bring eyes to Microsoft's entire gaming platform a platform that'sexpanding greatly in the next year with a new Xbox console (Xbox Series X) and a major new game streaming platform. Richard Lewis (@RLewisReports) June 22, 2020. Ninja failed to attract the same numbers that he did at his former place of employment. Loaded declined to share any figures with CNN Business. Money was the last thing on our mind, she said. Ninja and Shroud chose not to continue their contract with Mixer and take a chance on Facebook Gaming, thus forcing Microsoft to buy out their contracts. Ninja has a lot of thinking to do. Ninja isn't the only big streamer to leave Twitch recently. By clicking Sign up, you agree to receive marketing emails from Insider Stay up to date with what you want to know. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. Ninja was the first major streamer Microsoft's streaming service signed. as well as other partner offers and accept our. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. Even someone as famous as Ninja might not have the draw to be a . Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. Ninja has 2.8 million followers on Mixer, Microsoft's nascent gaming platform, which Forbes estimates spent $30 million over three years to lure him away from arch-rival Twitch last August. Other popular streamers are rumoured to be offered contracts up to $10 million. Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. As of Thursday's announcement, both Blevins and Grzesiek have since returned to Twitch. As Google-owned YouTube dominates internet video-on-demand, Twitch dominates live-streamed internet video. Critics took aim at Ninja, stating that his move revolved only around the money. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. Just why? In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. Justin Warden, the CEO of Ader, states that Blevins will receive between $20 and $30 million as part of a multi-year deal. And third, that Ninja's . But many people are curious to know how much money Mixer offered Ninja to move to its platform. Reports from esports journalist and consultant Rod 'Slasher' Breslau are suggesting that the two marquee streamers that helped put Mixer's name on the map, Tyler 'Ninja' Blevins and Michael 'Shroud' Grzesiek, have had their multi-million dollar contracts paid out by Mixer, meaning they are now free to stream wherever they want. Unfortunately, their hopes did not translate to reality. It all started with Tyler "Ninja" Blevins last August. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. New York, Rumors of Mixers issues soon came to fruition. an estimated total earnings of $10 million in 2018, an exclusive contract with Ninja for its own streaming platform, Mixer, It's official: Cloud9 VALORANT parts ways with Yay after 5 months, Here are the early LoL Patch 13.5 patch notes, Ludwig's $500,000 VALORANT team becomes instant meme after disappointing Challengers debut, 100 Thieves content creator Kyedae diagnosed with leukemia, One champion is dominating Challenger with stunning 60 percent win rate in LoL Patch 13.4. The two are now free agents able to play the field as their suss out their next streaming home. Many are wondering what Ninja will choose next in his illustrious streaming career. 2023 Vox Media, LLC. Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer, who makes hundreds of thousands of dollars each month, expanding greatly in the next year with a new Xbox console. Microsoft hoped that these acquisitions would boost their numbers. Ninjas decision to pass on Facebooks monumental offer speaks to his financial security and his preference to keep an open mind. Mixer became the butt of almost every joke across social media. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Sign up for notifications from Insider! Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. He didnt detail his contract, so nobody is sure, and so far, its impossible to know. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. In the latest edition of his Drama Alert show, he says that "the rumor around the street" is that Ninja may have secured $100 million from his Mixer deal. Google has YouTube + Stadia and Amazon has Twitch. Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. When Mixer signed Ninja, he had 14.7 million followers on Twitch. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. But no one passes on $90 million without an end game. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. Press question mark to learn the rest of the keyboard shortcuts. Tyler has called Mixer home for a few months, and while hes boasted some impressive viewership numbers, the streaming platform still doesnt hold a candle to Twitchs dominance. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. But the figure could be way higher than that, according to YouTuber Daniel KEEMSTAR Keem. That was Ninja. No matter where you choose to stream, the world is better with your gaming content in it. Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". It's usually at a high skill level as well or at minimum provides entertainment. Game on. pic.twitter.com/SMQEygjNiE. Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. Twitch has long been the undisputed leader of video game streaming. However, Mixer comes at the first if we exclude video game applications. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. There was a problem. Escape From Tarkov bids goodbye to flea market bartering, Atomic Hearts robot twins are sending fans to horny jail, Best Warzone 2 Resurgence loadout for bossing Ashika Island in Solos, Warzone 2 meta gets a TAQ-56 shake up for Ashika Island mayhem, 2023 new LoL champions include Milio, Naafiri, and a hangry jungler, Elden Ring DLC expansion is currently in development, The best IRL streamers and channels on Twitch, Who is Pokimane? In the last year there has been a very large exodus from the popular streaming site as competitors entice streamers with large exclusivity deals. As of today, Ninja has just over 3 million followers on Mixer. And we were like, Straight up, guys, weve worked so, so hard to grow the Ninja brand to license things and get his name out there. It was the streamer's sizable audience that gave him the leverage to negotiate such a lucrative contract, Warden said. Amazon's Twitch is the most popular live-video streaming service by a large margin. Mixer shut down in July 2020. But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. I have some decisions to make and will be thinking about you all as I make them. This trend of major content creators departing the platform could very well be the beginning of the end for Twitch - and the rise ofMixer to take its place. Mixer became the butt of almost every joke across social media. Ninja reportedly earned as much as $30 million from the Mixer deal. While many suspected his departure from Amazon's Twitch came with a hefty contract, no financial details emerged from the deal until this point. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. According to his sources, Twitch is not the only option for Ninja. There were already conflicts with his current sponsors and re-signing with that platform. It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. Justin Warden, the CEO of agency Ader who represents the likes of former Overwatch pro Brandon Seagull Larned and League of Legends streamer and Team Liquid sub Ashkan TF Blade Homayouni claims that he had knowledge of the Ninja negotiations and believes that the multi-year Mixer deal was worth between $20 million and $30 million. 26, Sensor Towers head of mobile insights Randy Nelson said. After joining Mixer back in late July of 2019, Ninja was eager to embark on a new journey in his streaming career outside of Twitch. Nothing but respect for him. When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. Perhaps the most mind-boggling benefit of all was offered to Ninja. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. Mixer parted ways with a slew of talent that the platform helped build. In a last-ditch effort, Microsoft made the wise decision to collaborate with Facebooks streaming platform, dubbed Facebook Gaming. All Rights Reserved. Amazon's Twitch is the most popular live video streaming service by a large margin. Please refresh the page and try again. Visit Business Insider's homepage for more stories. Microsoft acquired Mixer, formerly . Access your favorite topics in a personalized feed while you're on the go. I love my community and what we built together on Mixer. In an effort to compete with Amazon, Microsoft spent tens of millions of dollars on two particularly high-profile exclusivity deals with the two highest-profile streamers: Blevins and Michael "Shroud" Grzesiek. By March of 2018 Ninja had over 2 million subscribers to his Twitch channel. It would not be a huge surprise to see Ninja make his triumphant return to Twitch soon. While Ninja was forced to leave behind his followers on Twitch, he gained over one million followers on Mixer in less than a week - though part of that was due to the free subscription promotion Mixer ran to celebrate his addition to the platform. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. Microsoft soon reached an agreement with Facebook, which granted former Mixer personalities the chance to jump ship. Ninja's Move to Mixer Made Him $20-30 Million, Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans, Disguised Toast recently abandoned Twitch, Twitch has lost the majority of it's top video game streamers, While Twitch has attempted to counter these offers, Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. He did not state how many years the deal lasts, however. When you purchase through links on our site, we may earn an affiliate commission. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. That is the entire concept behind spectator sports. Sources have told Slasher that despite spending less . And third, that Ninja's exclusivity contract is for multiple years. It's worth noting that he means $6-to-$8 million a year, for three years. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. The plan seems to be working already. If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. Sign up for notifications from Insider! Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. The $50 million amount is contrary to the previous rumored. You really believe that dude. Ninja reportedly turned down a substantial offer from Facebook Gaming. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). Rod Breslau (@Slasher) June 22, 2020. This is clearly a meme, he did tag it as humor tho i dont think people believe it. We can keep sources anonymous. Their numbers continued to decline despite bringing in two of Twitchs biggest streamers. All Rights Reserved, By submitting your email, you agree to our. Forsen went on to estimate the price point for Ninja's deal . Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. Going forward, beyond playing "Fortnite" live on streams, Blevins said his focus will be "to elevate and bring more eyes to underrepresented creators. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. Blevins previously left Twitch for Microsoft's now-defunct Mixer service, where he was reportedly paid in the ballpark of $30 million for his exclusivity to the platform. At this point Twitch has lost the majority of it's top video game streamers. He took a conservative approach and he estimates that Ninja is on a contract that will give him between $6 million and $8 million a year for at least three years. NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. ninja mixer contract $932 million. Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. "But it took someone to fire the first shot. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. Their numbers continued to decline despite bringing in two of Twitch's biggest streamers. With the wording of how that contract was going, he wouldnt have been able to grow his brand much outside of gaming, Blevins told Business Insider. Visit our corporate site (opens in new tab). Warden gave the figure to CNN Business, and claimed he had "direct knowledge" of the terms of the deal. To this day, Ninja possesses more followers than any other channel with 14.7 million and counting on Twitch. You're watching someone you enjoy watching doing something that you like to watch. Ader is a marketing and talent management agency that works with Ninja. Ninja signed an exclusive deal with Mixer last year. But..why? Net worth, earnings, streaming setup, and more. News broke earlier this week in regards to Ninja and the confirmed shutdown of Microsofts Mixer streaming platform. It was reported at the time that Microsoft spent $20 million to $30 . We cant go backwards with it.. Look up Adrian Wojnarowski on Twitter. It's just watching a geek play computer games. The former Halo pro turned Fortnite sensation left 14 million followers and hundreds of thousands of subscribers behind him. Ninja, now 29 years of age, started on Twitch and grew into one of the most recognizable gamers after years of hard work. But that hasnt stopped people from speculating. The terms of the deal were not disclosed. https://twitter.com/WatchMixer/status/1275134189738713088?s=20. Graduated from Midwestern State University with a BA in English where he worked as an editor for the University literary journal. The next chapter, He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. When asked where he would end up by viewers, he has demurred. Blevins announced his decision to leave. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Just why? The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. Before Thursday, Mixer App on iOS was ranked at 747th place. as well as other partner offers and accept our. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox.
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